What's So Good About Casual Reign?

At Casual Reign, our mission is simple yet powerful: to make gender-affirming gear more accessible in the UK. We understand the frustration of paying extortionate shipping fees or waiting weeks for delivery, only to be hit with unexpected customs charges. That's why we're committed to providing high-quality, comfortable, and affordable products right here in the UK—so you can feel confident, safe, and at ease without the hassle.

1. Accessibility You Can Count On

For too long, gender-affirming gear has been difficult to obtain for those of us in the UK. Most brands are based abroad, leading to high shipping costs and lengthy delivery times. At Casual Reign, we’ve changed that. As a UK-based brand, we offer fast, affordable delivery, so you don’t have to wait to feel comfortable and confident in your own skin. Say goodbye to frustrating delays and unexpected fees—Casual Reign is here to meet your needs, when you need us.

2. Innovative Design for Ultimate Comfort

Our boxers are unlike anything else out there. We’ve designed them with a unique, button-secured pocket on the inside, allowing you to easily place our packer or your own packer, securely in place. The button is cleverly positioned on the inside of the fabric, ensuring it doesn’t touch your skin—perfect for those who experience sensory issues. This attention to detail is all about prioritising your comfort, so you can go about your day with confidence.

3. Realistic Packers for a Natural Look

In addition to our boxers, we offer our own range of soft-form packers available in black, white, tan, and chocolate brown. These packers are specially designed to create a realistic bulge—something that many other packers on the market struggle to achieve. We know how important it is to feel aligned with your gender identity, and our packers help you do just that, with a look that feels natural and affirming.

4. Feel Safe, Confident, and Comfortable

At the core of Casual Reign is our commitment to your emotional and psychological well-being. We want you to feel safe and secure, whether you’re out in public or relaxing at home. Our products are designed to help you feel more aligned with your gender identity, boosting your confidence and improving your overall mental well-being. We believe that everyone deserves to feel happy and comfortable in their own skin, and our gear is here to support you on that journey.

5. Customer Voices: Breaking Boundaries in the UK

We’re proud to be breaking boundaries in British gender-affirming clothing. But don’t just take our word for it—hear it from some of our satisfied customers from our  TrustPilot page:

"Casual Reign is a brand that is truly breaking boundaries in the British gender-affirming clothing market! I had personally shied away from packing as it was expensive and inaccessible, as most of the popular brands offering boxers and packers are based in the US and the EU, but to have a company providing these products in the UK piqued my interest, and I have not been disappointed." - Ki.

"The boxers fit perfectly, they are great quality and they're the comfiest boxers I've ever owned! The packer area has a button to help secure the packer and that helps tons because I'm paranoid as hell and worry about my packer falling off all the time. The packer was also great, it works pretty well for my build as I am pretty small and a lot of small packers will still look big and make it look like I have a constant ere**ion, which isn't good. I haven't had this issue at all with this packer. Additionally, the packaging doesn't say what's inside at all (Helpful to know for others though it doesn't affect me personally) and the packaging was all sustainable." - AZ

This kind of feedback fuels our passion to continue innovating and providing products that make a real difference in people’s lives.

6. A Brand That Listens, Cares, and Gives Back

We believe in listening to our customers and truly understanding their needs. With Casual Reign, you’re part of a community that values comfort, safety, privacy, and confidence. We’re here to support you, and we’re always open to feedback on how we can better serve you.

In addition, each month, we donate a portion of our profits to support the trans and LGBTQIA+ community. Whether it’s contributing to large organisations or helping individuals raise money for top surgery, hormones, or other personal needs through GoFundMe pages, we believe in giving back.

7. Our Brand Story: Born from a Personal Journey

"Casual Reign was born out of a personal struggle—a struggle that many of our customers know all too well. As a trans man, I found it difficult to find gender-affirming gear that made me feel confident in my own skin. The few options that were available often came with hefty price tags and long delivery times, as most were based abroad. I knew there had to be a better way, and that’s when Casual Reign was born. I wanted to create a brand that offered comfortable, high-quality products right here in the UK, so others wouldn’t have to face the same challenges I did. Our mission is to help people feel comfortable, confident, and truly themselves every day." - Remy, Founder at Casual Reign.

Conclusion: Choose Casual Reign for a Better, More Affirming Experience

Choosing Casual Reign means choosing a brand that prioritises your comfort, safety, and well-being. We’re here to make gender-affirming gear accessible, affordable, and above all, affirming. Whether you’re looking for comfortable boxers, realistic packers, or just a brand that truly understands and cares about your needs, Casual Reign is here for you. Join us on this journey to make every day a little more comfortable, confident, and empowering.

Discover our full range of gender-affirming packing boxers and packers, here!